Sunday, July 27, 2014

Christmas shopping is manna for retailers. Urban legends even claim that Santa Claus was invented i


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Christmas shopping is manna for retailers. Urban legends even claim that Santa Claus was invented in its present form by the giant Coca-Cola solely for marketing purposes. It seems, however, that this Christmas will be tense and gloomy. Many traders around the world will fight for their survival, rather than to enjoy growing revenues, as was last year, and the reply "Christmas Profits" increasingly will be shifted from the phrase "financial crisis." Similar projections and expert opinion on the eve of the big Christmas shopping. User (not) trust credit crisis caused shoppers to tighten their belts and to calculate better what to spend their money during the holidays. Consumer confidence in major European economies remained very low in October - the month when they start shopping lcbo store hours for active holidays. Decline was observed in France and the Netherlands and in Germany consumption remained level from September this year Survey of the Confederation of British Industry reported that sales in stores in the UK in October fell for the seventh consecutive month, traders had their hopes of a positive lcbo store hours turnaround in November. In the U.S. confidence index calculated by the research organization Conference Board, fell to 38 points in October after a month earlier was 61.4. This surprised most analysts, who expected far more modest decline lcbo store hours to 52 points. Deloitte LLP and TNS Retail Forward does predict retail sales in the New Year season in the country lcbo store hours to reach its lowest level in 17 years. Despite the financial crisis, experts do not expect a real reduction in consumption at Christmas, but rather a redistribution of costs incurred. According to the forecast of Verdict buyers in the UK probably will spend even more money this Christmas than last, but the increase will be "eaten" by the more expensive food and fuel. Verdict predicts Christmas shopping in Britain to reach an average of 1363 liras per person. While this amount will be 2% more than in 2007, this will be one of the most modest increases lcbo store hours for the past two decades. This means that traders will have to fiercely compete for the hearts of consumers by providing greater discounts and promotions than last year. For whom the bell With the approach of the great shopping and more frequent bets where victims of the crisis will be the most numerous. Usually in times of financial uncertainty, the worst suffering Fashion Retailers, baby food and other products. In October, the UK's largest decrease reported sales of furniture, carpets, clothes and books. According to Standard lcbo store hours & Poor's in the United States with greater reductions expected in toys (after a decline of 2% in 2007) and in the electronic products, where sales are expected in 2008 to decline by 2.0-2.5% compared 2007 But analysts believe that many businesses have a good chance to weather the crisis. lcbo store hours Mostly these are chain stores with big discounts and supermarkets that retain customers through a wide range of products offered at competitive prices. Boom expected in Internet commerce. Estimates are that online sales in the UK will increase from 5 to 7 billion lcbo store hours pounds. around the New Year. Despite the crisis, Standard & Poor's expects online purchases this year to grow by 25% in the U.S., but because of their small share (only 3% of retail sales in the country) the effect will not be felt at Christmas. Opportunities for profits during the holidays retailers will have strong and well positioned brands, stores and discount retailers and beauty products. Study of the consulting firm BDO Seidman among U.S. retailers, published in October showed that 88% of traders rely on big Christmas discounts and promotions to lure customers lcbo store hours at Christmas. Last year, their share was 73%. Failures Christmas lcbo store hours gift instead of some retailers will find under the Christmas tree just pain. In the last month more frequent warnings from both sides of the Atlantic that Christmas can be expected and mass bankruptcies. For marketers this is shaping up to be the most critical pre-Christmas lcbo store hours season from early 80s predicted authoritative daily New York Times. In the U.S., the number of bankruptcies

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