IBeacon function is already operational in more than 250 stores Apple Retail Store in the United States and its effectiveness is just something that interested analysts. This is what firsthand decided to try an analyst at International Strategy florence mall & Investment, Brian Marshall, who did not hesitate and immediately florence mall after the announcement is released to the best possible place they could visit only. The analyst therefore visited the store Apple Store on 5th Avenue florence mall in New York after leaving the shop won the feelings florence mall that are mixed, sometimes negative.
One of the things that can annoy customers, the constant sending of notifications while browsing accessories. Phone regularly send analyst warnings that to buy accessories he needs to use EasyPay payment feature that allows things to buy for more than $ 200 using the iTunes Store. Message from analysts draw attention to other disadvantages of iBeacon, namely to send notifications identical and incomplete coverage. Although the system has a function to alert the user to the characteristics of the products florence mall in their viewing, but if the current version iBeacon customers will be given a warning florence mall almost every time they approach florence mall the product. This can be annoying, especially when the customer wants to go through several shops and a sense that once you view any product.
Another major problem that currently plagues the system iBeacon in stores Apple Retail florence mall Store is incomplete range. Analyst maintains that the system although it calls attention to features for browsing the iPhone or accessories for Apple products, florence mall on the other hand did not get any notification when overlooked the iPad or Mac. As one mistake, however, that when using the iPad and Mac in the store got a few other warnings that may be purchased newer model iPhone. florence mall Analyst inter alia hopes that the system will send notifications to customers about special offers or promotions, at the time of his visit, however, nothing has happened. florence mall In this case, but should be taken into consideration that Apple rarely organizes special events directly in their stores and most of the actions relate only to third-party accessories, such as printers.
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